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"CityTokens
advertise your city...and all merchants within it."
"A major discount
for consumers...a minor commitment for retailers."
"The redemption
value of your CityTokens can be many times higher than their
purchase price---and still yield maximum results."
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The municipal application of Just A Token brings people and
money into the city, enhances business for local merchants,
and provides an effective method of generating revenue for
municipal purposes.
THE CONCEPT
CityTokens
are sold throughout the region, and redeemable only within
the City. Once manufactured, they are distributed to vending
sources, purchased by consumers, redeemed for “DiscountDollars”
---to be used by consumers to pay the discounted portion of
purchases within the City.
FOR EXAMPLE...
If CityTokens
are sold for $10, and they are redeemable for a 10% discount
up to $100 total---
- Each consumer dollar
spent on the token is worth $10 in discounts
- And the City generates
a full $10 on every purchase
THE RESULTS
- More buying power for
consumers
- More sales for your merchants
- More money for your City
CityTokens
raise money only from those who choose to use it. Not only
that, a well-publicized municipal program will attract
people from outside your community. Every time a CityToken
is purchased and redeemed by a non-resident, you bring "new
money" into your community, effectively relieving residents
of some of their tax responsibility.
CityTokens are designed
to accomodate long-term or permanent use. As long as the campaign
is in progress, the tokens will keep on working---generating
revenue for the City and business for its merchants.
CityTokens offer bright
possibilites for the future---reduced taxes, increased city
programs and services, and an enhanced quality-of-life---a
thriving, debt-free commuity.
THE BUCKS START HERE
- CityTokens
benefit the City at the very first step in the process,
the token's point of purchase---before a single discount
is awarded, before a single token is redeemed
- Proceeds from CityToken
sales are immediately available to accomodate the City's
critical needs
- And once redeemed, CityTokens
can be sold and re-sold---again and again
CONSUMER VALUES
- Increased buying power:
Consumers purchase CityTokens for a fraction of their potential
value
- Flexibility: DiscountDollars
are usable where, when and in whatever combination is desired
DiscountDollars
may be used all in one place---for a single, high-level purchase---or
for many small purchases, such as groceries and other necessary
items. DiscountDollars
are not pre-designated for specific purchases, like coupons
and other merchant offers. They may be used at any participating
location, in any combination, as desired, to pay for the discount.
This application of Just
A Token works because it is based on the concept of
sharing. It works because the profit on each token is small,
and because it may be realized in large quantity over an unlimited
amount of time---without additional investment.
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The CityTokens concept
is based upon incentive. At each step along the token's path
there is incentive to utilize them, and incentive to pass
them along---incentive
which ensures success.
FOR THE CITY
- Reduce taxpayers burden
- Erase deficit
- Generate revenue for
new projects and programs
- Enhance community image
- Attract new merchants
to the area
FOR THE CORPORATE
SPONSOR
- Long-term advertising
with a one-time expense
- Cross-promotion capability
- Lots of new walk-in customer
traffic
- Tax benefits of in-kind
contribution
- Enhanced image
FOR LOCAL
MERCHANTS
- Increased customer traffic
and sales
- Lower advertising costs
- Competitive edge
- Opportunity to showcase
products
FOR THE CONSUMER
- Increased buying power
- Usable anywhere
- Transferable to others
- Like a gift certificate
to the city
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To ensure that your custom-designed CityTokens
program is successful, we will gladly:
- Consult and assist you
in designing your tokens
- Be present at key functions
and decisions-making meetings
- Promote your program
via our website and normal publicity channels
- Assist in locating an
appropriate corporate sponsor
Additional services we can provide include:
- Pick-up and delivery
of tokens to vending locations
- Sorting, evaluation,
and batching of tokens at redemption
 See
our services
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With each circulation, each CityToken
will help strengthen your City, and when it turns home, it
simply begins again. This unique, progressive approach to
raising funds will serve you for as long as your CityTokens
are in use.
However you decide to use the proceeds, your CityTokens
program will yield wonderful, long-term results. It is permanent,
yet flexible, and offers an unlimited potential from a single
investment, making this application of the Just
A Token product a "state-of-the-art" solution---and
an opportunity which you cannot afford to pass up.
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Become a "token-friendly" city and soon you will
enjoy more visitors, satisfied merchants and residents, a
thriving downtown area, a reduced deficit, and an enhanced
image.
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SIMPLE.
AFFORDABLE. EFFECTIVE.
It's "Just
A Token"...or is it?
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"Generating
revenue without raising taxes... what a concept!"
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With each circulation, CityTokens
generate a profit...and the number of circulations is
unlimited!
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The city's profit on each token can be very small,
since each token will be re-circulated indefinitely,
and each circulation will yield another profit, with
no more investment.
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Reduction in taxes
and services
